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Are we in the "introvert economy"?

According to Bloomberg, the "Introvert Economy" is reshaping American social habits post-pandemic. Key observations include younger Americans preferring earlier evening outings, with a notable decline in late-night activities. This trend is highlighted by early dinner reservations becoming more common, even in cities known for nightlife like New York.


Significantly, Gen Z appears to be the most sober generation, with reduced alcohol consumption and a preference for online social interactions. While older generations continue to drink, their consumption patterns have shifted more towards home settings.



Technological advances, especially in on-demand streaming, have also influenced these social changes, leading to increased in-home entertainment and less time spent in social gatherings. This shift is evident in the rising amount of time Americans spend with screens over in-person interactions.

Economically, this could lead to challenges for businesses reliant on late-night patronage, such as bars and restaurants, while potentially benefiting industries like athleisure wear. The long-term societal impacts of these changes, particularly on mental health and social cohesion, remain a significant concern.


What does it actually mean?


This societal transformation is more than just changing dinner times; it's a fundamental shift in human connection. Younger generations are drifting towards online interactions, contributing to a growing sense of isolation in a world that's more connected than ever. Businesses, especially those targeting the youth, face the challenge of reaching an audience that's increasingly elusive on conventional social platforms.


Tangle's Approach to Bridging the Gap


In this evolving landscape, Tangle offers a unique solution. It's not just an app, but a bridge for students seeking meaningful connections and businesses aiming for precise targeting. With its foundation built on innovation and empathy, Tangle offers features like organizing events, connecting with other like-minded people, specifically designed to encourage real-life interactions, and help close the gap in introverted tendencies.


We are fighting the trends of loneliness and isolation!

Do you want to join?


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